FREE DOWNLOAD

Stop Planning.
Start Testing.
See Results.

Turn months of planning into weeks of learning with the 30-Day Experiment Design Kit.

30

Days to Real Results

5

Essential Questions

90%

Less Planning Time

1

Week to Start Testing

Sound Familiar?

These are the patterns keeping your organization stuck in planning mode

Plancrastinating

You've been "developing" a program for months. More research. More stakeholder input. More planning. But when will you actually start?

Already Outdated

By the time your 6-9 month planning process is done, funders have shifted priorities, needs have changed, and you're solving yesterday's problems.

Trying to do Everything

12 goals. 45 subgoals. 150 tactics. Your strategic plan is an overstuffed Christmas tree where every stakeholder hung their pet project.

Lives in a File…Somewhere

You spent months on it and it just sits there. Decisions are still made by whoever shouts loudest, habit, or just vibes.

There’s a Better Way

The 30-Day Experiment Design Kit helps you shift from endless planning to rapid testing

The Mindset Shift

Understand why 50-60% clarity is enough to start. Learn how testing creates better buy-in than planning ever could.

The 5-Question Framework

Answer 5 essential questions to turn any stuck project into a testable experiment you can start this week.

30-Day Timeline Template

Map out exactly what happens each week. No more endless timelines—just focused, time-bound testing.

Evaluation & Decision Framework

Learn how to honestly evaluate what worked, what didn't, and whether to scale, pivot, or stop.

Real Examples & Templates

See how real organizations used this framework to get results in weeks instead of months. Plus fill-in templates to design your own.

BEFORE

The Old Way

x 6-9 months of planning

x Comprehensive 40-page plan

x Trying to predict the future

x Afraid to make mistakes

x Waiting for perfect clarity

x Plan sits in Google Drive

→

AFTER

The New Way

✓ 1-2 days to design experiment

✓ One-page summary

✓ Learning from experience

✓ Small, low-risk mistakes

✓ 50-60% Clarity to Start

✓ Real time data in just 30 days